Oobooy. My attention has been drawn to a rather interesting advertising proposal. I'm not even sure where to start with this.
The advertising space is not a billboard, not a TV or radio ad, but one guy's arm.
That's right. An arm.
For a mere $10,000 (US) you can tattoo your logo or slogan into history. Or at least a guy's arm. Who is this guy anyway? I mean I could probably understand buying tattoo space on Roger Federer's arm because you see it all the time on the major tennis championships. Or Tiger Woods, as long as he wears short sleeves. Or perhaps even Dave Grohl. But you know what? I don't think any of them would do it.
Because it's weird.
Imagine waking up with "Eat at Joe's" plastered across your forearm.
Or Intel. You could take a bad trip and think the aliens finally got to you.
How about an ad for Haemorrhoid cream? That could put funny ideas into your head. Like suggestive selling. Would you like fries with that? It's just a short jump away.
The most frightening thing is the "Buy It Now Price" (for the whole arm). A pinch at $100,000.00 US.
Honestly, it would take more than $100,000.00 to get rid of the shame and embarrassment of walking down the street with "National Herpes Foundation" tattooed on any visible part of my body.
So here's the deal. For 10 grand you only get a 2" x 4" space on an arm. And then you have to renew your contract or he gets the tattoo removed.
I know for a fact that you can buy a number of TV spots during the Australian Open for about $200,000.00 Even if you just bought half that you would surely reach more people than one guy who professes to walk around a lot.
And for the man himself, it's free PR. Hey, maybe I should charge 10 grand for advertising space.
Would you like haemorrhoids with that?
Check out the listing here.
Tuesday, January 29, 2008
Skin For Rent